Last week I searched Facebook for any active groups about ISVs and software marketing in particular. And to my surprise, there don’t seem to be any.

(I did find the “MicroISV” group, but the last post there was in Oct 2008)

So I figured, why not start a “Software Marketing” group myself?

My idea is to have an easily accessible place to find (and post!) tips and useful links about marketing your software. And to discuss marketing ideas and problems with other developers and people from the industry.

Topics: Adwords, SEO, trial versions, Website Design, A/B testing, email marketing, shopping carts, social media, sales tracking, press releases, etc…

Are you on Facebook? Then just go here and click Join at the top to become a member:

Software Marketing group on Facebook

It would be great if you could also invite any ISV friends that you may have in your Facebook friends list.

Let’s help each other sell more software.